Hence, the central data analyses were performed using a neural net approach.
Study I (n = 885) showed that the Strong's Basic Interest Scales (BIS) could be predicted reliably (Median r = 0.68) from the Dewey Color System Test, while Study II (n = 1010) showed slightly weaker correlations when predicting respondents' scores on the Cattell's 16PF (Median r = 0.51).
Perhaps the most prominent theorist arguing that color preferences and personality are linked is Luscher (1971), who proposed that individuals with similar color preferences should also possess similar personality characteristics.According to Luscher, the physiological reactions that individuals experience while viewing primary colors (blue, red, yellow, and green) reflect basic psychological needs of the individuals.At the most basic level, color has been shown to affect our mood, thereby affecting the way we interact with our environment.A growing body of research in environmental psychology has shown that the color of a room or work setting can have profound effects on individual enjoyment and performance on a variety of tasks.Also, the test can be administered regardless of the test taker's native language, thus obviating the need for translation, recalibrating, renorming, etc.
Likewise, issues of socially desirable responding should be less of a concern than in standard paper-and-pencil tests, thereby decreasing response bias.
However, the hypothesis that red reflects "negative" feelings (e.g., tension) was not supported.
Additionally, Seefeldt (1979) investigated sex differences in color preference, and found that yellow was preferred more highly by women than men.
Activities include the exchange of ideas through lectures, discussions, journals, special-interest groups, and local, regional, national and international gatherings; the investigations of members' opinions and attitudes; and assistance to researchers, inside and outside Mensa, in projects dealing with intelligence or Mensa.
This is how members see Mensa Membership of Mensa is open to persons who have attained a score within the upper two percent of the general population on an approved intelligence test that has been properly administered and supervised.
For example, Eysenck (1967, 1970) postulated that introverted individuals are high in internal arousal (i.e., they are preoccupied with their thoughts and feelings more than are Extraverts), and therefore prefer social environments (e.g., where they are alone) that allow them to reduce or maintain their optimum level of arousal.